John Legere, T-Mobile’s outspoken CEO, responded immediately. “This is a desperate move by AT&T on the heels of what must have been a terrible Q4 and holiday for them,” said Legere in a statement, promising more moves in the vein of subsidy-free pricing plans and free international texting and data. Expect more details—and AT&T-skewering barbs—from Legere at the Wednesday afternoon event.
Sony and the future of 4K
TV makers are desperate to convince you that you want to pony up for a 4K or Ultra HD TV set. And believe me, the sets we’ll see at CES this week will be pretty eye-popping.
But a central problem remains beyond size and price of these higher-resolution sets: There needs to be more content that looks good on a 4K display.
With Sony among the many TV makers to pledge support for Google’s VP9 4K video format, hopefully Monday night’s Sony press event will tackle the issue of just what you should expect to watch on that fancy new TV Sony CEO Kazuo Hirai wants you to buy.
That figures to change when Marissa Mayer takes the stage Tuesday afternoon at CES. No, the Yahoo CEO is not giving the event’s keynote speech; she’s simply another speaker in the show’s Tech Titans series that also includes executives from Cisco, Audi, and Sony. But Mayer draws attention from beyond the bubble of tech reporters ensconced in Las Vegas for the week. It will be interesting to see if she uses that stage time to make some headlines.
Intel and the world of wearables
The actual task of giving CES’s Monday night keynote falls to Intel’s Brian Krzanich, making his first appearance at CES since becoming the chipmaker’s CEO.
In a preview of his remarks, Krzanich told Recode that wearable technology will be very much a part of Intel’s message at CES 2014. And that’s appropriate since it will be very difficult to walk down the aisles of the Las Vegas Convention Center without stumbling into someone trying to promote a wristwatch, eyeglass, or wristband that will monitor the movements of you or everyone around you. With Krzanich promising to show off “innovative wearables,” it will be interesting to see how Monday night’s keynote defines what other wearable news comes out of CES.