Netflix CEO Reed Hastings issued an apology for the company's July announcement that split users accounts into streaming and DVD rental categories. But then he announced the company was spinning off the DVD-by-mail service into a new company called Qwikster. Tim Moynihan analyzes what this will mean for the company.

This story, "Netflix Says Sorry, Then Irks Customers Again with Qwikster" was originally published by PCWorld.

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