Westinghouse: Web TV for the Rest of Us

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What to the Web TV offerings from Samsung, Sony, and LG have in common? They're all reserved for big spenders.

Westinghouse, on the other hand, is all about the low end, and its upcoming connected TVs are meant to provide bare-bones Web video for about $50 more than its comparable non-connected televisions.

"Right now is the time where chipsets are getting so we can incorporate the technology for very low premiums, or no premiums at all," Westinghouse Vice President of Marketing Rey Roque said in an interview.

At launch, the TVs will include Netflix, Vudu, and CinemaNow. The interface really is no-frills. In a demonstration, the apps appeared in a basic drop-down list with no embellishment. There will be no widgets, and no app store. But don't forget, the on-demand video service Vudu has its own apps platform, so within that application users can access Picasa, Flickr, Facebook and more.

The price? Westinghouse hasn't settled yet, but it's targeting $949 for its 46-inch LED TV. A 42-inch or 40-inch model will be closer to $650 -- again a $50 premium over its non-connected LED. Expect to see them in the second quarter of this year.

Check out our complete coverage of CES 2011.

This story, "Westinghouse: Web TV for the Rest of Us" was originally published by PCWorld.

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