Comedian and accidental Internet entrepreneur is taking his online sales reach beyond stand-up comedy shows. On Wednesday at noon, the Louie star will sell his 1998 movie Tomorrow Night on his website for $5, presumably DRM free. C.K. made the announcement late Tuesday on Twitter.
If you’ve never heard of Tomorrow Night, you're probably not alone. The film—C.K.’s feature length directorial debut—did the festival circuit including Sundance, South by Southwest, and the Hamptons International Film Festival. It later played in a few independent theaters, but never saw broader distribution.
Judging from the trailer, C.K.’s first movie looks like a bizarro take on a Jim Jarmusch film. Variety called it “a midnight movie of a different stripe. Uneven but charmingly silly.”
My first movie "tomorrow night" (1998) will be up on http://t.co/gHB7zrPbmm for 5 bucks as always tomorrow at noon.— Louis C.K. (@louisck) January 28, 2014
In 2014, Tomorrow Night is particularly notable since it contains early performances of well-known actors including Steve Carell, Amy Poehler, and Wanda Sykes. There’s also a cameo appearance from Conan O’Brien (C.K. wrote for Late Night with Conan O’Brien in the 90’s), and a smattering of “hey, I know that guy” actors like J.B. Smoove.
Reviews and rare appearances aside, Tomorrow Night will also be a big draw for die-hard Louis C.K. fans looking to absorb as much material as they can from the comedian.
Tomorrow Night will be C.K.’s fifth online release following a series of live stand-up shows on video and audio—he also released an audio version of a stand-up show by Tig Notaro.
Live at the Beacon Theater was C.K.’s first attempt to go straight to the fans and avoid major comedy show distributors such as HBO. The production generated about $500,000 in sales after the first four days, and more than $1 million eight days later. C.K.’s experiment encouraged other comedians to experiment with online sales, including Aziz Ansari and Jim Gaffigan.