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Here is the transcript of Macworld's coverage this morning of the Apple event and announcements.

11:03 PT - DM: Steve comes back out to pose for a photo-op and give Mr. Johnson a round of applause. And that appears to be a wrap. We're done here. No "One more thing", but there's plenty to like in that new iPod line-up. We'll of course have more for you on those just as soon as we get our damn dirty paws on them. Thanks for reading along, and for me, Jason Snell, Dan Frakes, Chris Breen, and the rest of the Macworld team, have a great day.

11:01 PT - DM: "This is really a song for my wife, not my friends...I keep picturing my friend Ed right now in front of a computer, and I'm singing a love song to him."

11:01 PT - DM: That's Dan Frakes, ladies and gentlemen, Jack Johnson discographer extraordinaire.

11:00 PT - JS: Now Jack's playing "Better Together," Mr. Frakes tells me. As for me, I know that one song from the "Curious George" movie, but that's pretty much it. Boy, I'm glad Dan Frakes is here.

10:58 PT - DM: Jack says thank you. "Seems kind of weird that I'd be the number one, with U2-maybe they don't count because they're a band and I'm a guy with a name." "I don't know, I'm used to kind-of 20-something girls right here. I'm doing my best..." He wanted to come and show his appreciation for all the help iTunes has given him over the years. "Most of my friends probably aren't watching this right now, but I wanted to say hi to all my friends that are actually watching this right now."

10:56 PT - JS: Or Kanye West. What? "Gold Digger" is totally a political statement. (By the way, Jack Johnson fans, he's playing "Sleep Through the Static" according to local JJ expert Dan Frakes.)

10:55 PT - DM: Political, maybe, but he's no Randy Newman.

10:55 PT - JS: Dan Frakes muses: Is the fact that many of the songs played at these events have a political overtone just part of the times we live in, is it specifically requested by Steve Jobs, or is it just part of the whole "Apple music event" vibe?

10:54 PT - DM: The real question here is: which iPod does Jack Johnson have? I think the answer is all of them. It's good to be buddies with Steve Jobs.

10:52 PT - DM: Yes, Jason. I think he's prepared to rock in a decidedly acoustic fashion.

10:51 PT - JS: It's all that "Curious George" music, Dan. But the real question is, is Jack Johnson ready to rock?

10:51 PT - DM: And the guest is Jack Johnson, who's apparently the number one selling male artist on iTunes.

10:50 PT - DM: And here comes someone to play some music. "Like you, we love music." What's the over-under on John Mayer?

10:49 PT - DM: Steve thinks it's the best line-up they've ever had and the best version of iTunes they've ever had. Ready for the holiday season. Is that it? Or will there be...

10:49 PT - JS: And all the people in the crowd who have watched the lives drip away as they back up their iPhones applaud.10:48 PT - DM: Let's talk for a minute about the software on the devices. New iPod touch has 2.1 software. If you have a first-generation touch, you can get version 2.1: it's free upgrade from 2.0. If you haven't, it's $9.95 to update from 1.x. The updates are available today. If you have an iPhone, there's a 2.1 software update as well. It's a big update: it fixes lots of bugs: fewer call drops, significantly improved battery life, not as many crashes, backing up to iTunes is "dramatically faster." And some new performance enhancements as well. Free to all iPhone owners, and it'll drop on Friday.

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