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The real 'fire' in Amazon's smartphone? A shopping spree

Amazon's Fire smartphone is more a retail device than a phone.

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In pictures: Amazon's Fire Phone event

In a move that surprised very few, Amazon launched its first flagship smartphone during a press event on Wednesday. Here are some of the highlights.

Amazon enters smartphone market with Fire Phone

The smartphone will be available through AT&T and arrive July 25. A version with 32GB of memory will cost $199 and a 64GB version will cost $299 with a two-year contract.

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Amazon looks to take on Samsung, Apple with Fire Phone

The long-anticipated Amazon smartphone is finally here: Jeff Bezos showed off the Fire Phone at an Amazon press event Wednesday.

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Amazon's press event: Find out what the e-commerce giant plans to unveil

Follow along with us as Amazon announces its latest product in Seattle.

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Amazon's Android Appstore is headed to BlackBerry 10 with 200,000-plus apps

Blackberry 10 users will have easy access to more than 200,000 apps this fall.

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AT&T reportedly gets Amazon's phone exclusively -- so what's T-Mobile up to?

Like Amazon, T-Mobile will hold a press event in Seattle Wednesday night. But it seems unlikely that T-Mobile's event has anything to do with Amazon's rumored smartphone.

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Catching Fire: What to expect from the Amazon phone

Will it be a 3D gimmick, a shopping ninja, the family jewel, or just another smartphone? We'll find out soon enough.

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Amazon's Appstore for Android triples in size in one year, tops 240,000 apps

It's not as big as Apple's App Store or Google Play, but Amazon still has a respectable stable of apps.

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Get to know Amazon Prime Music: Limited listening

Amazon Prime Music has much in common with its video cousin -- a thin catalog but just attractive enough to keep the $99 Amazon Prime subscriptions rolling in.

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Amazon's average 'Mayday' response time is under 10 seconds

Forget waiting on hold: Amazon touts nearly instantaneous response times to support requests.