Don't-Miss Stories

Androids

Google's new, highly targeted app ads react to how you use Android apps

Google has a new advertising program that lets advertisers target you based on the apps you use, how often you use them, and the types of in-app purchases you make.

on pcworld.com

google search redesign

Google Search makeover ditches underlined links and downplays ads

Google Search just got a mobile-mirroring makeover.

on pcworld.com

facebook ads

Facebook's autoplay video ads are 'imminent'

The social network's march to a mobile-first mindset and delivery mechanism has been persistent and widely recognized, but Facebook is rising to the video occasion with a more deliberate rollout.

on pcworld.com

super bowl ads

Which tech companies scored on Super Bowl Sunday?

Intuit, Microsoft, Beats Electronics, and more bought up air time during Sunday's Super Bowl. But which ads made it to the end zone and which ones fumbled?

Customer-tracking tactics move to brick and mortar

The ongoing battle over privacy is not confined to online. Besides security cameras and smart cars, cellphones are enabling retailers to track shoppers in stores.

AdBlock Plus erases YouTube's clutter and contentious Google+ comments

If you don't like YouTube's move to Google+ comments, you'll love AdBlock Plus's latest banhammer.

Microsoft Store now selling snarky anti-Google 'Scroogled' mugs and T-shirts

"Keep calm while we steal your data!" the gear cries, below a Chrome logo. Keep it classy, Microsoft.

on pcworld.com

Twitter now letting marketers target mobile ads by device, OS version, and Wi-Fi

Twitter will give advertisers more controls to serve different ads to users based on which OS version their mobile device uses.

on pcworld.com

Ad group urges self-regulation to balance privacy, promos

New polling from the Digital Advertising Alliance highlights the importance of guidelines to limit Web companies' online tracking.

on pcworld.com

Bing Hero ad Home Depot

Massive ads set to take over Windows' Bing app

New "hero ads" within the Windows Bing app will dominate your entire screen. So far, however, they're confined to Windows 8.1.

on pcworld.com