The Sony Cyber-shot DSC-W100 is an ideal camera for starting out right in digital photography, combining the quality of 8.1 megapixels and Carl Zeiss 3X optical zoom, the performance of High Sensitivity mode for great low-light shots, the simplicity of on-screen Function Guide for easy setup, and the convenience of 64MB Internal Memory for shooting images in-camera. Higher megapixels gives you more detail and definition for large prints and cropping in on your subject. Sony s advanced Super HAD (Hole Accumulated Diode) CCD design allows more light to pass to each pixel, increasing sensitivity and reducing noise. The DSC-W100 has a bright 2.5 LCD screen for setting up and viewing images, with a one touch Play button that makes it quick and easy to view your photos. User-friendly controls and simple on-screen Function Guide text/icon display help you set up camera functions, and you ll have greater creative freedom to adjust color mode (including Natural for subtle colors and Rich for more intense colors), sensitivity, brightness and image size. A new High Sensitivity Mode (ISO 1000) allows you to shoot with great results in low-light conditions, and Sony s original Clear RAW NR (Noise Reduction) image processing technology helps suppress the color noise that can accompany high-sensitivity shooting.