Twitter Inspires More to Go Mobile
Research by the internet mobility company revealed that page views of Twitter from handsets increased by 3500 percent in the first half of 2009.
"The growth in mobile traffic to sites that shorten URLs demonstrates that Twitter is a great viral tool for exposing consumers to new and interesting content, Randy Cavaiani, vice president of marketing at Novarra.
"Much of the content shared this way is from 'long tail' sites that are personally relevant and important to consumers and their circle of friends."
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